A year ago I was writing about just about anything, as long as it had a name: a film, a shampoo, a shop, a café. But because I soon realised that there are real beauty bloggers*/fanatics out there who know exactly why one mascara is better than another, I have decided to slightly back away and leave them to it.
Today, though, I jumped back into their court as I was introduced to a product which I couldn’t help but get over excited about. So, a little jumping up and down, a quick trip to Oxford Circus and, before I know it, I’m sneaking in a quick beauty blog post.
Retailed (almost exclusively) in Liberty, aka the only department store never to feel like one, I bring you Hourglass’ new finishing powder as my latest Life of Yablon hero beauty product.
As a dramatic HATER of foundation, I’m the perfect person to review this magic light-flattering powder. Brown sludge on skin is never a good look – even when applied well (albeit rarely), it looks awful. The skin can’t breathe and nor can I when I’m talking to someone smothered in foundation. I start obsessing about the way it’s highlighting their pores and, of course, immediately stop listening to whatever it is they’re chatting about.
In a bid to escape the foundation monsters, I became a Bare Minerals convert a couple of years ago. I was immediately sold on the benefits of mineral make-up. However, Hourglass’ new range of six brightening powders is a whole new game.
So how does it actually work? I asked the lovely Hourglass girl in Liberty.
She explained that the powder uses (wait for it) groundbreaking photoluminescent technology. That means that it diffuses and softens the way light is reflected on your skin and leaves you with a brighter, radiant and evenly-toned complexion.
At £38, it’s not a cheap purchase (especially if you buy their amazing brush £48) but I promise you it works. And you can bin your horrid foundation before we next meet.